YouGotBud
Dispensary onboarding
Step 1
Your info
Step 2
Brand & positioning
Step 3
Products & promotions
Step 4
Campaign goals
Step 5
Targeting & KPIs
Step 6
Social & assets
Step 7
Upload logo
Final
Schedule call
Step 2 of 7 · Brand & positioning
How your brand looks and sounds.
This shapes the voice, look, and audience of your ads.
Your email
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The same email you used on Step 1, so your answers land on your account.
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Brand
Brand voice / tone
Premium, budget-friendly, community-focused, etc.
This one is required.
Brand colors & fonts
Hex codes if you have them, or a link to your brand guide.
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Existing taglines or messaging you want to use
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Customers & competitors
Primary customer
Select one
Recreational
Medical
Both
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Your customer personas
Check all that apply.
The Wellness Seeker
The Connoisseur
The Social / Occasional
The Daily Utility User
Choose at least one.
Key differentiators from competitors
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Top 3 competitors (by name)
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